In honor of Black History Month 2020, I worked closely with Art Director, DeAndria Mackey to create a digital hair museum that celebrates the diverse Black hairstyles and the people that rock them. DeAndria shared her wireframes and branding guidelines, and I laid out all of the various visual elements for each of the 18 profiles. This multimedia experience includes interactive animations, videos, gallery click-through, and personalized portraits. We had a tight two week deadline. After launch, Black Hair Defined gained traction and went on to be featured on CBSN. Below is the full interactive site and it’s various multimedia components.
Credits:
Project Creator: Ja'han Jones
Project Editor: Erin E. Evans
Creative Director: Ivylise Simones
Photo Director: Christy Havranek
Photographer: Jessica Pettway
Art Director: DeAndria Mackey
Designer: Isabella Carapella
Project Manager: Jagie Daya
Sr. Editor of Food & Style: Kristen Aiken
Reporters: Ja'han Jones, Taryn Finley, Kimberley Richards, Doreen Pierre, Tatiana Pile, Natelegé Whaley, Ivana Fischer, Lizzie Edokwe, Kellee Terrell
Copy Editors: Jillian Capewell, Nora Biette-Timmons, Aurora Ellis, Don Frederick, Mari Hayman, Wendy Lu, Bobbi Olson
Video: Izzy Best, Shaquille Romblay, Amita Patel, Tyler Tronson, Dana Cataldo, Shirley Chan, Mike Caravella, Artem Golub, Daniel Fox, Lavarro Jones, Fredy Delgado
Illustrator: Maya Ealey
Hair: Stacey Ciceron/Staceyciceron.com
Makeup: Claudia Lake for contactnyc using MAC; Amber Taylor
Audience: Ron Nurwisah, Hollis Miller